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PSMG CASE STUDY
- TRAINING -
CHALLENGE
PSMG is the Professional Services Marketing Group. They bring together marketers and business developers in the professional services sector. They want to make sure that their members have access to up-to-date training and continuous learning. Often marketing and business development training is old-fashioned and focused on themes that pop up again and again.
WHAT WE DID
Client Talk work with PSMG to provide new thinking and interactive training. We have run workshops on how to present online, client listening masterclasses, sessions on the importance of influence and we have hosted Client “Talking Heads” sessions. Our founder, Claire Rason, was even invited to guest edit a copy of Centrum Magazine – all about Client Listening.
RESULTS
We get fantastic feedback from participants which is why this is a partnership that continues to grow. PSMG is able to fully achieve its aim of enhancing the perception of marketing and business development professionals within PSF through quality training.
AT A GLANCE
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Training and coaching
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Client Listening
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Professional Services Business Development
OUR CLIENTS
WHAT OUR CLIENTS SAY
RAYA BLAKELEY-GLOVER
GLOBAL HEAD OF BUSINESS DEVELOPMENT
BIRD & BIRD
You are both excellent presenters and did a great job of getting the audience involved and driving engagement. Your experience and background help you to provide real-life examples and anecdotes/case studies that resonate with attendees"
I am very pleased to have Client Talk retained as our client listening and feedback provider. The service is professional, well thought through, quick turnaround, and provides valuable data for our business. completely tailored to us.
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I've used a variety of providers but Client Talk is, by far, one of the best I've worked with, and will continue to not only use their service but recommend to our clients..
It was great to work with Claire on this project. It was a big project with tight deadlines. Claire was brilliant at project management; came up with great ideas and moderated her sessions with skill.