CORE BD SKILLS: BUILDING YOUR PERSONAL BRAND

This is part of our CORE BD SKILLS: MAKING RAINMAKERS series. This course can be taken as a stand-alone, but please note that you only get access to the course on developing a personal business development plan when you purchase the whole series. A brand is a reason to choose. Firms without a strong brand may find it harder - or even impossible- to instill confidence in prospective clients that they are the best placed to deliver. In a world of so much choice, clients need a reason to choose! In this course you will learn: - Why you need a personal brand - 3 steps to create one, and - How you can use LinkedIn to boost your brand