Feb 6CLIENT LISTENINGClient feedback: The importance of consistencyClaire Rason was recently invited to join Matt Baldwin, editor of The Professionals, to speak about all things Client Feedback and Client...
Apr 28, 2021BUSINESS DEVELOPMENTHow to get more confidence in your presentation skillsQuoted below are the opening words of one of the greatest speeches of all time. Dr. Martin Luther King’s “I have a dream” speech....
Mar 23, 2021MARKETINGWhat is an Alternative Legal Service Provider (ALSP)?The journey of Alternative Legal Services Providers has been changing and growing over many years. The “big bang” of change was less...
Jan 5, 2021MARKETINGValue propositions: Unlocking the power!The start of every year brings renewed enthusiasm. For many professional services firms it is the start of the new financial year, but...
Dec 1, 2020BUSINESS DEVELOPMENTWhat have we learnt in 2020?2020 has been a year that we will not forget. It is probably not the first year that those words have been uttered, we have a feeling...
Sep 11, 2020MARKETINGTop 5 tips for professional services marketeersEvery professional services marketeer knows how important it is to work with the professionals in the firm. Getting buy in is crucial and...
Aug 27, 2020MARKETINGSocial media & professional service firms: The authenticity paradoxMany a professional services firm understands the potential value of social media as a channel. There is often a divergence between those...
Jun 10, 2020BUSINESS DEVELOPMENT5 reasons professional service firms should have podcastsPodcasts are increasing in popularity and marketing teams from a range of businesses are following the trend. Since lockdown people are...
Jun 2, 2020MARKETING6 ways to get the most out of your website: Digital marketingUnsurprisingly the importance of having a strong digital presence has risen up the agenda of most firms, big and small, in 2020.
May 15, 2020MARKETINGHave our core values changed as a result of the pandemic?Marketeers like a good survey. We like to understand what makes people think and how mood and desires change. Curiosity helps us...